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Privacy and security

About Us

Dogs Trust Promotions Ltd (963277) is a trading subsidiary of Dogs Trust, a registered charity (numbers 227523, SC037843 and CHY16218) to which it Gift Aids all of its profits.

Registered Office:
Clarissa Baldwin House
17 Wakley Street

In safe paws

Dogs Trust Promotions takes your privacy seriously. We are committed to protecting your personal information. This policy sets out how we use the information that you provide us with in order to help further our work in protecting dog welfare.

We guarantee to respect and protect your online privacy. This includes your need and your right to know what we do with the personal information you share with us. It also guides our company's policies regarding the management of this data, including how the information is collected, processed, and for what purposes.

By accessing this website you are consenting to the way information is collected and used, as described within this Privacy Policy. In return, Dogs Trust Promotions gives the commitment that we will use the personal data you provide only in ways that are compatible with the following Privacy Policy.

Your Information - what we collect and how we use it

Dogs Trust Promotions collects information which enables us to process your order. This will normally include your name, contact information such as address, email and telephone number. Plus your payment details and gift aid status. We promise to only ever share your information with Dogs Trust Worldwide and Dogs Trust Ireland.

We also like to find out about your personal motivation for supporting us or your experience as a supporter. This will help us to give you the information about products and services most relevant to you. In some instances, we may carry out analysis of the personal information that you have provided to us and add publicly available information to help us tailor our communications to you. This could include information on your interests, preferences and the level of any potential donations and can help us to improve our service and manage our contact with you in an appropriate way.

If you have given us your consent, we will contact you with information on our latest campaigns and fundraising activities. This may be by post, email, telephone or text message, depending on the information you have provided and your preferences. We will also ask about your marketing preferences, to ensure that you are still happy to be contacted by us and by which means.

From time to time we may contact you to ensure that the information you have provided us with remains accurate and up to date. In some circumstances we may use external data lists to avoid misdirecting our communications with you.

To help us communicate the work we are doing and provide these services we use trusted service providers including fundraising agencies, electronic marketing agencies and direct mailing providers.

In some circumstances it is necessary for Dogs Trust Promotions to give relevant staff at our service providers access to your personal information. This access is only granted to the extent necessary for them to perform their services for us. We require all service providers to comply with strict rules to protect the information you have given us.

Like all organisations, we may comply with requests for the disclosure of personal information where this is required or permitted by law. This could include requests from law enforcement or tax agencies. In these circumstances, the request must be submitted in writing and in accordance with the relevant legal requirements.

Who we are

By Dogs Trust Promotions and our subsidiaries we mean:

  • Dogs Trust Promotions Limited (registered company number 00963277)

  • The charity, Dogs Trust (registered charity numbers 227523 and SC037843);

  • Dogs Trust Trustee Limited (registered company number 08996564);

  • Dogs Trust Limited (UK registered company number 04877537 and Ireland registered company number 396919).

  • The charity, Dogs Trust Limited (Ireland) (registered charity number 20057978);

  • The charity, Dogs Trust Worldwide (registered charity numbers 1167663);

  • Dogs Trust Worldwide (registered company number 09365971);

Data Protection

All forms and transactions on this site meet with data protection requirements. When we collect your data, we will ask you whether you are happy to receive future mailings and updates from Dogs Trust Promotions and its subsidiaries. If you're not, you will not be contacted.

You can change your preferences at any time by writing to us at Clarissa Baldwin House, 17 Wakley Street, London, EC1V 7RQ, by phoning us on 0207 837 0006 or by emailing keepintouch@dogstrust.org.uk


We use a number of different cookies on our site. If you do not know what cookies are, or how to control or delete them, then we recommend you visit http://www.aboutcookies.org for detailed guidance.

Cookies are used on this shopping site where they are strictly necessary for the site functionality. They are used to aid navigation, and to keep track of the contents of your shopping cart. If you log in to an account, your logged-in status is recorded in a temporary cookie. If you select the 'Remember Me' Option in the checkout, a cookie will be used to remember your details. You can turn off cookies by blocking them in your browser Privacy settings. If you turn off cookies, you will be unable to place orders or benefit from the other features that use them.

First Party Cookies

These are cookies that are set by this website directly.

Google Analytics: We use Google Analytics to collect information about visitor behaviour on our website. Google Analytics stores information about what pages you visit, how long you are on the site, how you got here and what you click on. This Analytics data is collected via a JavaScript tag in the pages of our site and is not tied to personally identifiable information. We therefore do not collect or store your personal information (e.g. your name or address) so this information cannot be used to identify who you are.
Find out more about Google's position on privacy as regards its analytics service.

Third Party Cookies

These are cookies set on your machine by external websites whose services are used on this site. Cookies of this type are the sharing buttons across the site allow visitors to share content onto social networks. Cookies are currently set by LinkedIn, Twitter, Facebook, Google+ and Pinterest. In order to implement these buttons, and connect them to the relevant social networks and external sites, there are scripts from domains outside of our website. You should be aware that these sites are likely to be collecting information about what you are doing all around the internet, including on this website.
You should check the respective policies of each of these sites to see how exactly they use your information and to find out how to opt out, or delete, such information.

For a full break down of cookies used on this site, please click here.


Some emails that we send you have no tracking in at all e.g. service emails with invoices attached. Other emails we send we can track, at an individual level, whether the user has opened and clicked on the email. We do not use this information at a personal level, rather we use it to understand open and click rates on our emails to try and improve them. If you want to be sure that none of your email activity is tracked then you should opt out of our emails which you can do via the unsubscribe link at the bottom of every email we send.

Web Security

Financial transactions made online to Dogs Trust Promotions using this site are secure. No one can access your credit card details via the internet. When the order is placed, credit card numbers are encrypted using 128 bit encryption. They are only decrypted after they reach our computer. They are not held in clear text on any web site.

How our website works

When you have completed your order, your web browser will be connected directly to our secure server. You can see that the connection is secure by looking at the padlock or key icon in the bottom left hand corner of your browser. Your browser may also alert you to the fact that you are connecting to a secure server, and if so, it will also tell you when you are closing the secure connection once you have paid. This is for your information only.

Our secure server communicates with your browser using SSL (Secure Sockets Layer) protocols, so that all your personal information, including credit card number and your name and address, is encrypted. This process takes the words and figures you enter, and converts them into bits of code that are then securely transmitted over the internet.